Press Release: Millets latest news

Let us embrace Shri Anna Millets as the food of our choice: PM Modi at the G20 Agriculture Meet

Narendra Modi

June 16, 2023 11:00 am

'back to basics' and 'march to future'. We are promoting Natural Farming as well as Technology-enabled Farming. Farmers all over India are taking up natural farming now. They are not using synthetic fertilizers or pesticides. Their focus is on rejuvenating the mother earth, protecting soil health, producing 'per drop, more crop', and promoting organic fertilizers and pest management solutions. At the same time, our farmers are proactively using technology to boost productivity. They are generating and using solar power on their farms. They are using Soil Health Cards to optimize crop selection, and drones to spray nutrients and monitor their crops. I believe this ''fusion approach'' is the best way to address several issues in agriculture.

PM Modi: Millets can solve food crisis, help climate change resilience


March 19, 2023 3:19 pm

Prime Minister Narendra Modi said that millets moving from villages to malls and supermarkets have also created a new supply chain across the country that has generated employment for the youth.

Millets can help tackle challenges of food security: PM Modi


March 18, 2023 2:35 pm

Prime Minister Narendra Modi on Saturday said that millets can play a pivotal role in dealing with food security challenges besides benefitting the livelihoods of 2.5 crore small and marginal farmers in the country. Addressing the gathering after inaugurating the ‘Global Millets (Shri Anna) Conference’, he said “Millets bring with them endless possibilities," and added that it is a matter of great honour for the country that after India’s proposal and efforts, the United Nations declared 2023 as ‘International Year of Millets’.

ITC unveils ‘Mission Millets’ for food security

The Hindu Bureau

January 26, 2023 12:00 am

A number of millet-based products have already been introduced under the Aashirvaad Nature Superfoods brand including ragi flour, gluten free atta, multi-millet mix. ITC Ltd. has unveiled “Mission Millets” towards ensuring food security in line with United Nation’s declaration of 2023 as international year of millets.

ITC expands Mission Millets

Financial Express

January 26, 2023 12:00 am

Over a period of time we will mainstream millets to make these more accessible to people. The plan will help address the concerns of food security,” Puri told mediapersons...

ITC Unveils New CSR Project ‘Balposhan’

EE News Desk

August 24, 2023 12:00 am

This initiative is a part of ITC's Mission Millet campaign, aimed at contributing to various ongoing government initiatives. ITC Limited unveiled the second phase of its CSR project ‘Balposhan’. The project is a dedicated initiative that addresses child malnutrition in India with a special focus on children below 5 years. In collaboration with NUTRIHUB, ICAR-Indian Institute of Millets Research, and MAMTA Health Institute for Mother & Child, this project will be implemented in the Valsad district of Gujarat.

ITC launches ‘Shree Anna’ stamp to celebrate International Year of Millets


June 28, 2023 12:00 am

India Post and ITC Ltd., one of India's top conglomerates, have joined hands to unveil a special commemorative postage stamp ‘Shree Anna’ under Mission Millets, a CSR initiative by ITC and

ITC releases an exclusive postal stamp on Millets in collaboration with India Post

Krishak Jagat

July 25, 2023 12:00 am

ITC Limited in collaboration with the Department of Post, Ministry of Communication, released a special postal stamp, today in New Delhi. As part of ITC’s Mission Millets initiative commemorating the International Year of Millets, the exclusive postal stamp

ITC Mission Millet. ITC Foods introduces its first millet cookies

The Hindu Businessline

May 8, 2023 12:00 am

ITC Foods is looking to expand its millet-based product portfolio with a slew of offerings across many segments. ITC Foods has launched its first millet cookies as part of Sunfeast Farmlite. Earlier this

ITC’s Mission Millets inspired by government’s focus on the grain


June 4, 2023 12:00 am

Dr Bhavna Sharma, India head of Nutrition Science Division at ITC Limited, says the mission leverages the company’s enterprise strengths in agriculture, food and hospitality.